B2C Marketing Support for Entering the Japanese Market
At The Digital X, we offer a complete suite of B2C marketing solutions designed to boost your brand's visibility, drive demand, and streamline customer interactions globally.
Our dedicated team of experts excels in guiding international brands through the intricacies of the Japanese market, ensuring seamless and effective market entry and growth.
Are you encountering any challenges unique to cross-border B2C marketing
in your pursuit of entering the Japanese market?
・Cultural Adaptation: Understanding and aligning with Japanese consumer preferences, communication styles, and cultural nuances.
・Localization of Products and Services: Adapting offerings to meet local market expectations, including language, packaging, and customer service.
・Regulatory Compliance: Navigating Japan's specific legal requirements, import regulations, and consumer protection laws.
・Digital and Social Media Nuances: Adapting to the specific digital and social media behaviors of Japanese consumers, including popular platforms and content preferences.
・Competitive Landscape: Navigating a highly competitive market with established local players and understanding their strategies to differentiate your brand.
At The Digital X, we craft powerful, market-proven cross-border B2C strategies tailored to your journey into Japan – leveraging our deep expertise in expanding brands and achieving success in this dynamic market.
What we do in B2C marketing support for entering the Japanese market
Whether you're just beginning your cross-border B2C marketing journey or looking to deepen your presence in Japan, The Digital X is your trusted partner.
With our specialised knowledge of the Japanese market, we’ll be with you every step of the way, driving your success forward.
In-Depth
Market Research
There is no measure that will be 100% successful from the beginning. There will always be improvements for the next time, so we will continue to operate the campaign to make it even better.
Strategy Planning and Development
In Japanese B2C digital marketing, the process from website traffic generation to list building, lead nurturing, and customer conversion is entirely different from what works outside Japan.
Our global digital marketers, who understand the personas and customer journeys specific to each target country, will provide your company with effective, profitable, and results-driven digital marketing strategies.
Implementation of Strategies and Reporting
We execute lead generation strategies across various channels, including SEO, advertising, social media management (on the most popular local platforms), and YouTube operations.
Our specialists in each channel will flawlessly carry out your digital marketing strategy and continuously improve it through the PDCA (Plan-Do-Check-Act) cycle.
Content Curation and Creation by Natives
Since The Digital X hire talents regardless of one's nationality, our foreign employees and partners create web articles, video content, and other creative materials tailored to the target country from a B2B marketing perspective.
Simple translations from Japanese do not convey the intended message effectively; only content that resonates in the target country will deliver the desired results.
Project Management
We also offer project management services for ongoing B2C marketing projects. Our CEO, Naraoka, has over 10 years of experience managing international projects.
If your company is specifically looking for a project manager, feel free to consult with us.
Our Strengths in B2C Marketing Support for Entering the Japanese Market
We have an internationally-marketed proprietary product
The Digital X has a self-developed outdoor winter sports brand called "OWL OPTICAL", specializing in the production of ski googles that is currently being sold worldwide. Our cross-border e-commerce support is not just theoretical; but based on highly replicable know-how accumulated through our hands-on experience with OWL OPTICAL.
We don't claim to cover every country on Earth! Instead, we focus on providing services exclusively in countries where we have lived or where our team members are originally from, ensuring that we offer expertise and proven success in those regions.
Be it linguistically or culturally – The Digital X understands that simply translating content into English isn't enough to deliver real value.
奈良岡 和也
Kazuya Naraoka
CEO/Founder
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門田 光正
Mits Kadota
Global SEO Specialist
アズーリ・ジャミル
Azri Jamil
CTO Partner
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ジア ユウ
Jia Yu
Digital Marketer
Team members with rich nationalities
At The Digital X, we have specialists from various nationalities and backgrounds. Even with the same "digital marketing," methods and values differ depending on the country. Even within our company, we are constantly discussing the optimal solution for our customers from various values. We provide our clients with ``flexible, cutting-edge digital marketing strategies'' rather than ``rigorous correct answers''.
[Countries where service is provided]
Thailand/Malaysia/Australia/Korea/Vietnam/America/Indonesia/Singapore
The Digital X's Flow of
B2C Marketing Support for Entering the Japanese Market
01
Issue Identification and Needs Assessment
There is no measure that will be 100% successful from the beginning. There will always be improvements for the next time, so we will continue to operate the campaign to make it even better.
02
Proposal and Confirmation of Strategies
We propose solutions to address your challenges, ensuring that the strategies presented are tailored to deliver results specImplementation of Strategies and Reportingifically in the target countries.
By focusing only on initiatives proven to yield results in those markets, we enhance the likelihood of business success.
03
Implementation of Strategies and Reporting
Not only our team of experts are well-versed in overseas digital marketing, but executes the promotions.
We provide detailed reporting that encompasses the rationale behind each strategy and includes insights into the finer details of the campaign.
04
Subsequent Improvements and Proposal of Measures
There is no measure that will be 100% successful from the beginning. There will always be improvements for the next time, so we will continue to operate the campaign to make it even better.